Launching May 1: A New Way to Save Cats, Together

April 28, 2025

For the past month, we’ve talked about kitten season—what it is, why it matters, and how it affects kittens, mother cats, and entire communities. You’ve read the facts, felt the heartbreak, and hopefully asked the most important question:

What can I do about it?

Starting May 1, you’ll have an answer.

💡 Meet GiluFunds: A New Platform for Cat Rescue

GiluFunds is more than a donation page—it’s a strategic platform built to end the stray and feral cat crisis through a long-term, structured approach. 

Unlike traditional rescue funding models, GiluFunds was created around a three-prong strategy that addresses the root of the problem—not just its symptoms:

  1. Funding

We provide direct support to grassroots campaigns through the FAN (Feline Assistance Network) Hub and the Purr-sistence Fund, ensuring that rescue work is sustainable—not reactive.

  1. Education

We believe people want to do the right thing—but they need access to the right information. Through articles, resources, QR-linked products, and community guides, we’re building a culture of responsible, informed cat care.

  1. Legislation

Without legal change, systemic neglect continues. We support efforts to pass local and state laws that protect community cats, promote TNVR, and prevent abandonment.

The stray and feral cat crisis can’t be solved with rescue alone. It demands a coordinated effort—one that funds immediate needs, educates the public, and creates structural change. GiluFunds does all three.

✂️ Why Now?

Kitten season is already here.

Every day, more kittens are born outdoors.

More mother cats are forced to nurse in silence.

More rescues face burnout.

More communities remain overwhelmed by a problem that feels too big to solve.

We don’t have time to wait for change.

So we built a platform to make it happen.

🐾 What You’ll Be Able to Do on GiluFunds

Starting May 1, you can:

  • 🔎 Support real-life rescue campaigns vetted and shared through the FAN Hub 
  • 🧡 Join the Purr-sistence Fund for monthly impact and transparent reporting 
  • 📊 Track where your donations go and what they accomplish 
  • 🐱 Empower rescuers and fosters who need backup, not burnout 
  • 💬 Be part of a national movement that takes stray and feral cat care seriously

This isn’t just another platform—it’s a plan.

Built by people who care. For cats who need more than hope.

🛍️ Gilu: Shopping That Supports the Mission

Gilu is the lifestyle brand created to fund the work of GiluFunds.

Every product in the Kitten Season Collection is designed to raise awareness and drive support—through both messaging and impact.

🪧 “TNVR = Compassion” Flag

🧢 “Certified Kitten Snuggler” Hat

👕 “Kitten Season Survivor” Tee

15% of every purchase funds TNVR, spay/neuter, and emergency care through GiluFunds.

Shop with Purpose

🧭 Join Us on Day One

Launching May 1, GiluFunds gives you a way to turn empathy into action—with structure, transparency, and purpose.

Here’s how you can get involved:

  • ✉️ Sign up for launch alerts and updates 
  • 📦 Shop Gilu to fund the mission and spread awareness 
  • 💸 Join the Purr-sistence Fund for lasting monthly impact 
  • 📣 Follow us @GiluFunds and @Gilu to stay connected
  • 💬 Final Thought

Rescue alone isn’t enough.

Feeding alone isn’t enough.

Even sterilization alone isn’t enough.

To truly solve the stray and feral cat overpopulation crisis, we must fund the work, educate the public, and change the system.

That’s why we built GiluFunds.

And that’s why we hope you’ll join us—starting May 1.

🔗 Sign Up for Launch Updates

🛍️ Shop the Collection

📚 Explore the Gilu Strategy

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